Gogna Collective
A storefront for handpicked Swiss-made watches with collections, cart, wishlist and insured checkout.
Gogna sold timepieces over WhatsApp and Instagram DMs, so there was no catalogue to browse and every order needed manual follow-up.
We shipped a Next.js storefront with Leather, Steel and Sport collections, product pages, a persistent cart and wishlist, coupon-aware checkout and order confirmations.
We started by reading the brand's Instagram DMs to map every question a buyer asked before paying — movement, water resistance, box papers, warranty. That list became the product page. The catalogue renders as static collections so a watch opens from memory instead of waiting on a server, and a shopper who leaves can come back to the same cart and wishlist. Razorpay carries cards, UPI and EMI, and the studio gets one clean order view instead of a chat thread they have to re-read.
- Three curated watch collections
- Persistent cart and wishlist
- Coupon-aware Razorpay checkout
- Order dashboard for the studio
Orders now arrive overnight while the founders are asleep, and the questions that used to cost a full day of typing answer themselves on the product page. Showing the five-year warranty and insured shipping up front removed the hesitation that stopped most first-time buyers. Because the storefront is static and image-optimised, a campaign spike lands without a server bill or a slow page.
